Atlanta Media Market — Elections 1876–2024

Atlanta, Georgia: Diversifying Metro market. In 2024, voted D+5%. Democratic peak: D+76 in 1932.

Key facts

2024 presidential margin: D+5MIT Election Lab
Political typology: Diversifying MetroAkashic typology
Population: 7,422,6542024 5-year
Median household income: $87,7112024 5-year
White (non-Hispanic): 48.9%2024 5-year
Black: 30.3%2024 5-year
Hispanic / Latino: 12.5%2024 5-year
Peak Democratic margin: D+76 in 1932MIT Election Lab
Peak Republican margin: R+47 in 1972MIT Election Lab

2024 presidential election

Atlanta

HarrisD+5

—

How it voted

Share of the 2024 vote

Kamala Harris ✓Democratic	51.7%	1,907,973
Donald TrumpRepublican	47.0%	1,736,659
OtherAll other candidates	1.3%	49,078

D+60

R+60

55 counties, each filled by 2024 D-vs-R margin. Hover any county for its result.

presidential history

Presidential margin, 1876–2024

Democratic minus Republican, by election

Presidential margin over time
Year	Margin (D minus R)
1876	+34.6%
1880	+48.4%
1884	+25.4%
1888	+32.0%
1892	+34.9%
1896	+19.2%
1900	+30.6%
1904	+37.9%
1908	+15.2%
1912	+64.6%
1916	+62.8%
1920	+23.8%
1924	+41.2%
1928	−0.0%
1932	+76.2%
1936	+65.3%
1940	+63.8%
1944	+60.4%
1948	+41.3%
1952	+38.2%
1956	+30.7%
1960	+21.7%
1964	+3.0%
1968	−6.6%
1972	−47.3%
1976	+30.4%
1980	+11.2%
1984	−24.3%
1988	−21.7%
1992	−0.6%
1996	−2.4%
2000	−11.0%
2004	−15.3%
2008	−2.4%
2012	−5.9%
2016	+0.2%
2020	+6.8%
2024	+4.6%

DemocraticRepublican

38 presidential elections

Source · MIT Election Lab · ICPSR · VEST (precinct-level 2024).
Year	Won	Margin	Democratic	Republican	Total
2024	D	+4.6%	1,907,973	1,736,659	3,693,710
2020	D	+6.8%	1,839,971	1,604,113	3,489,128
2016	D	+0.2%	1,366,381	1,360,706	2,865,533
2012	R	−5.9%	1,221,418	1,378,429	2,640,951
2008	R	−2.4%	1,280,929	1,345,743	2,650,070
2004	R	−15.3%	924,187	1,260,277	2,202,527
2000	R	−11.0%	728,683	915,935	1,695,365
1996	R	−2.4%	663,306	698,783	1,466,801
1992	R	−0.6%	623,392	632,739	1,453,527
1988	R	−21.7%	428,728	669,147	1,105,493
1984	R	−24.3%	392,925	645,894	1,039,101
1980	D	+11.2%	488,293	386,530	912,595
1976	D	+30.4%	536,054	285,872	822,215
1972	R	−47.3%	171,166	478,624	649,966
1968	O	−6.6%	186,143	229,361	652,272
1964	D	+3.0%	294,543	277,377	574,568
1960	D	+21.7%	231,622	149,111	380,770
1956	D	+30.7%	223,717	118,588	342,338
1952	D	+38.2%	222,858	99,599	322,469
1948	D	+41.3%	128,405	45,814	199,863
1944	D	+60.4%	137,097	33,813	170,965
1940	D	+63.8%	130,505	28,689	159,690
1936	D	+65.3%	120,215	25,101	145,643
1932	D	+76.2%	109,167	14,373	124,368
1928	R	−0.0%	55,685	55,712	111,399
1924	D	+41.2%	52,838	20,313	79,016
1920	D	+23.8%	48,065	29,608	77,684
1916	D	+62.8%	57,417	8,386	78,126
1912	D	+64.6%	41,329	2,958	59,390
1908	D	+15.2%	29,790	21,077	57,480
1904	D	+37.9%	39,712	14,508	66,499
1900	D	+30.6%	38,049	19,520	60,562
1896	D	+19.2%	44,889	29,907	77,832
1892	D	+34.9%	53,679	20,849	94,105
1888	D	+32.0%	1,963	1,009	2,983
1884	D	+25.4%	1,884	1,118	3,011
1880	D	+48.4%	1,736	603	2,339
1876	D	+34.6%	2,231	1,084	3,315

Demographics

2024 ACS

Race, ethnicity, and ancestry

Click any group to see the ancestries typically reported within it.

English

10.4%

American

7.0%

Irish

6.9%

German

6.5%

Italian

2.4%

Scottish

1.8%

Polish

0.7%

Source · American Community Survey 5-year estimates, 2024 release. Hispanic/Latino is an ethnicity that overlaps the race categories, so these shares can total more than 100%. Ancestry is a self-reported, multiple-response item; ancestry percentages do not sum to the parent race percentage.

2024 ACS

Age distribution by sex

Median age: 37.7 in this county, 39.1 nationally

Male

Age

Female

0.5%

85+

0.8%

1.8%

75–84

2.3%

4.0%

65–74

4.8%

6.0%

55–64

6.3%

6.5%

45–54

6.9%

6.6%

35–44

7.1%

6.8%

25–34

7.1%

4.7%

18–24

4.6%

8.9%

5–17

8.6%

2.9%

2.8%

Source · American Community Survey 5-year estimates, 2024 release.

2024 ACS

Median household income

Inflation-adjusted dollars

$87,711

Atlanta ranks near the middle of US counties.

Atlanta$87,711

Georgia$77,353

United States$80,734

Source · American Community Survey 5-year estimates, 2024 release.

2024 ACS

Poverty rate

All persons below federal poverty line

11.5%

Children face moderate poverty.

Children under 1815.5%

Working age (18–64)10.3%

Seniors (65+)11.0%

Source · American Community Survey 5-year estimates, 2024 release.

2024 ACS

Language at home

Population aged 5 and older

81.1%

speak English only

Spanish10.0%

Other Indo-European3.6%

Asian & Pacific Islander3.5%

Other languages1.7%

Source · ACS 5-year estimates, 2024.

2020 religion census

Religious adherents

Adherents per capita by tradition

Baptist

16.1%

Catholic & Orthodox

11.0%

Other Christian

10.9%

Methodist

6.5%

Non-Christian

2.9%

Pentecostal & Holiness

2.5%

Mainline Protestant

2.1%

Source · 2020 US Religion Census. Remaining 48.0% of residents not counted as adherents by any reporting body.

The Atlanta media market spans rapidly diversifying suburbs that have shifted competitive in recent cycles, making it a focal point for statewide campaigns in Georgia. Gwinnett, Cobb, and DeKalb anchor a region where population growth consistently outpaces voter-registration updates.

Across the recorded series it reached a Democratic high of seventy-six points in 1932 and a Republican high of forty-seven points in 1972. Between 2020 and 2024 the market moved two points toward the Republican candidate; the 2024 margin was five points.

A population of 7,422,654, a 49% non-Hispanic-white share, and a median household income of $87,711 describe the market.

Compare two places, side by side

Twelve curated comparisons line up election history, demographics, and the divergence story for two places at a glance. Browse all comparisons →

Cite this page

All citations released under CC BY 4.0. Attribution: Akashic Intelligence.

Atlanta, Georgia. Akashic. https://akashic.app/dma/524/. Accessed May 20, 2026. License: CC BY 4.0.

License: CC BY 4.0

Frequently asked questions

How did Atlanta, Georgia vote in 2024?

In 2024, Atlanta, Georgia voted Democratic by 4.6 points (D+5), carried by the Democratic candidate. Out of 3,693,710 votes cast, 1,907,973 went Democratic and 1,736,659 went Republican.

What is Atlanta, Georgia's political typology?

Akashic places Atlanta, Georgia in the "Diversifying Metro" typology. The typology is a data-driven cluster built from vote share, vote swing, race and ethnicity, income, language spoken at home, religion, and ancestry. Across 38 elections in the dataset, the market has voted Democratic 27 times, Republican 10 times, and other 1 times.

When did Atlanta, Georgia last vote Republican?

The most recent presidential election in which Atlanta, Georgia voted Republican was 2012.

How many people live in Atlanta, Georgia?

Atlanta, Georgia has a population of 7,422,654 according to the 2024 American Community Survey 5-year estimates from the US Census Bureau.

What is the median household income in Atlanta, Georgia?

Median household income in Atlanta, Georgia is $87,711 — above the national median of $80,734. The Georgia state median is $77,353.

What is the political history of Atlanta, Georgia?

Akashic tracks 38 presidential elections in Atlanta, Georgia from 1876 to 2024. Of those, 27 went Democratic and 10 went Republican. The market's typology — "Diversifying Metro" — captures where that record, its demographics, and its recent swing place it among American communities.

Cobb County, GA	D +54,244
Gwinnett County, GA	D +48,683
Fulton County, GA	D +29,514

Atlanta delivered D+5 in 2024.

Key facts

Demographics

Compare two places, side by side

Frequently asked questions