Harrisonburg, Virginia: Realigning Affluent Suburb market. In 2024, voted R+26%. Republican peak: R+57 in 1972.
Key facts
- 2024 presidential margin
- R+26MIT Election Lab
- Political typology
- Realigning Affluent SuburbAkashic typology
- Population
- 269,8572024 5-year
- Median household income
- $74,0162024 5-year
- White (non-Hispanic)
- 81.3%2024 5-year
- Black
- 5.6%2024 5-year
- Hispanic / Latino
- 9.9%2024 5-year
- Peak Democratic margin
- D+35 in 1912MIT Election Lab
- Peak Republican margin
- R+57 in 1972MIT Election Lab
| Donald Trump ✓Republican | 61.9% | 86,075 |
|---|---|---|
| Kamala HarrisDemocratic | 36.4% | 50,591 |
| OtherAll other candidates | 1.7% | 2,306 |
| Year | Margin (D minus R) |
|---|---|
| 1876 | No data |
| 1880 | No data |
| 1884 | No data |
| 1888 | No data |
| 1892 | +17.5% |
| 1896 | +1.3% |
| 1900 | +4.8% |
| 1904 | +13.7% |
| 1908 | +11.9% |
| 1912 | +35.1% |
| 1916 | +19.8% |
| 1920 | +2.4% |
| 1924 | +12.7% |
| 1928 | −24.9% |
| 1932 | +20.5% |
| 1936 | +16.7% |
| 1940 | +11.6% |
| 1944 | −1.9% |
| 1948 | −13.4% |
| 1952 | −37.3% |
| 1956 | −39.3% |
| 1960 | −33.1% |
| 1964 | +5.9% |
| 1968 | −37.9% |
| 1972 | −56.6% |
| 1976 | −21.2% |
| 1980 | −29.7% |
| 1984 | −49.7% |
| 1988 | −42.1% |
| 1992 | −28.0% |
| 1996 | −27.5% |
| 2000 | −36.8% |
| 2004 | −39.6% |
| 2008 | −23.2% |
| 2012 | −25.8% |
| 2016 | −28.7% |
| 2020 | −25.6% |
| 2024 | −25.5% |
| Year | Won | Margin | Democratic | Republican | Total |
|---|---|---|---|---|---|
| R | 50,591 | 86,075 | 138,972 | ||
| R | 47,268 | 80,638 | 130,541 | ||
| R | 37,581 | 70,747 | 115,530 | ||
| R | 38,812 | 66,532 | 107,388 | ||
| R | 39,507 | 63,816 | 104,617 | ||
| R | 26,947 | 63,045 | 91,086 | ||
| R | 23,192 | 51,925 | 78,060 | ||
| R | 22,329 | 41,861 | 71,065 | ||
| R | 20,790 | 41,183 | 72,955 | ||
| R | 17,775 | 44,216 | 62,799 | ||
| R | 15,558 | 46,658 | 62,584 | ||
| R | 18,700 | 35,989 | 58,184 | ||
| R | 20,042 | 31,359 | 53,275 | ||
| R | 11,333 | 42,424 | 54,897 | ||
| R | 9,993 | 26,373 | 43,194 | ||
| D | 33,961 | 30,144 | 64,201 | ||
| R | 9,113 | 18,198 | 27,408 | ||
| R | 7,250 | 16,971 | 24,737 | ||
| R | 7,345 | 16,119 | 23,496 | ||
| R | 7,483 | 10,034 | 18,998 | ||
| R | 9,645 | 10,020 | 19,715 | ||
| D | 10,557 | 8,354 | 19,020 | ||
| D | 10,906 | 7,764 | 18,780 | ||
| D | 9,869 | 6,453 | 16,638 | ||
| R | 6,179 | 10,274 | 16,453 | ||
| D | 7,643 | 5,889 | 13,784 | ||
| D | 7,513 | 7,161 | 14,818 | ||
| D | 5,534 | 3,685 | 9,332 | ||
| D | 5,111 | 2,045 | 8,743 | ||
| D | 4,878 | 3,812 | 8,977 | ||
| D | 4,813 | 3,625 | 8,646 | ||
| D | 7,262 | 6,574 | 14,207 | ||
| D | 7,894 | 7,687 | 16,094 | ||
| D | 8,850 | 6,126 | 15,587 | ||
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Demographics
Harrisonburg's media market spans a conservative rural Shenandoah Valley base softened by James Madison University's student and faculty population, producing a competitive mix that keeps margins tighter than surrounding Virginia districts typically suggest.
Across the recorded series it reached a Democratic high of thirty-five points in 1912 and a Republican high of fifty-seven points in 1972. The 2024 margin was twenty-six points.
A population of 269,857, a 81% non-Hispanic-white share, and a median household income of $74,016 describe the market.
Compare two places, side by side
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Harrisonburg, Virginia. Akashic. https://akashic.app/dma/569/. Accessed May 20, 2026. License: CC BY 4.0.