Harlingen-Wslco-Brnsvl-McA, Texas: New American market. In 2024, voted R+4%. Democratic peak: D+76 in 1912.
Key facts
- 2024 presidential margin
- R+4MIT Election Lab
- Political typology
- New AmericanAkashic typology
- Population
- 1,404,3032024 5-year
- Median household income
- $53,0232024 5-year
- White (non-Hispanic)
- 30.5%2024 5-year
- Black
- 0.7%2024 5-year
- Hispanic / Latino
- 91.3%2024 5-year
- Peak Democratic margin
- D+76 in 1912MIT Election Lab
- Peak Republican margin
- R+21 in 1952MIT Election Lab
2024 presidential election
Harlingen-Wslco-Brnsvl-McA
TrumpR+4
How it voted
Share of the 2024 vote
| Donald Trump ✓Republican | 51.8% | 184,094 |
|---|---|---|
| Kamala HarrisDemocratic | 47.3% | 168,310 |
| OtherAll other candidates | 0.9% | 3,164 |
D+60R+60
4 counties, each filled by 2024 D-vs-R margin. Hover any county for its result.
presidential history
Presidential margin, 1876–2024
Democratic minus Republican, by election
| Year | Margin (D minus R) |
|---|---|
| 1876 | No data |
| 1880 | No data |
| 1884 | No data |
| 1888 | No data |
| 1892 | No data |
| 1896 | No data |
| 1900 | No data |
| 1904 | No data |
| 1908 | No data |
| 1912 | +75.8% |
| 1916 | +59.3% |
| 1920 | +28.2% |
| 1924 | +46.7% |
| 1928 | +0.4% |
| 1932 | +57.0% |
| 1936 | +45.5% |
| 1940 | +27.8% |
| 1944 | +19.1% |
| 1948 | +24.0% |
| 1952 | −20.6% |
| 1956 | −9.5% |
| 1960 | +18.7% |
| 1964 | +31.6% |
| 1968 | +17.0% |
| 1972 | −14.1% |
| 1976 | +28.2% |
| 1980 | +12.0% |
| 1984 | +6.8% |
| 1988 | +25.5% |
| 1992 | +25.8% |
| 1996 | +36.6% |
| 2000 | +19.5% |
| 2004 | +8.0% |
| 2008 | +36.7% |
| 2012 | +39.8% |
| 2016 | +38.4% |
| 2020 | +15.1% |
| 2024 | −4.4% |
DemocraticRepublican
38 presidential elections
| Year | Won | Margin | Democratic | Republican | Total |
|---|---|---|---|---|---|
| R | 168,310 | 184,094 | 355,568 | ||
| D | 204,493 | 150,247 | 358,325 | ||
| D | 190,922 | 81,885 | 283,908 | ||
| D | 161,804 | 68,927 | 233,164 | ||
| D | 150,424 | 69,287 | 221,136 | ||
| D | 106,300 | 90,493 | 197,582 | ||
| D | 104,327 | 69,801 | 176,633 | ||
| D | 101,327 | 44,959 | 153,891 | ||
| D | 91,667 | 49,798 | 161,988 | ||
| D | 95,425 | 56,477 | 152,573 | ||
| D | 78,625 | 68,602 | 147,662 | ||
| D | 65,571 | 51,233 | 119,363 | ||
| D | 67,961 | 37,853 | 106,586 | ||
| R | 36,410 | 48,442 | 85,242 | ||
| D | 41,665 | 28,831 | 75,643 | ||
| D | 44,374 | 23,002 | 67,545 | ||
| D | 37,239 | 25,465 | 62,866 | ||
| R | 22,621 | 27,425 | 50,571 | ||
| R | 21,189 | 32,185 | 53,453 | ||
| D | 19,439 | 11,764 | 31,989 | ||
| D | 15,406 | 10,211 | 27,212 | ||
| D | 15,879 | 8,965 | 24,906 | ||
| D | 15,960 | 5,818 | 22,276 | ||
| D | 18,637 | 5,045 | 23,857 | ||
| D | 8,368 | 8,297 | 16,692 | ||
| D | 6,950 | 2,395 | 9,752 | ||
| D | 3,800 | 2,115 | 5,974 | ||
| D | 3,250 | 805 | 4,124 | ||
| D | 4,125 | 445 | 4,854 | ||
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Demographics
2024 ACS
Race, ethnicity, and ancestry
Click any group to see the ancestries typically reported within it.
American
2.2%
German
1.8%
English
1.4%
Irish
1.1%
Source · American Community Survey 5-year estimates, 2024 release. Hispanic/Latino is an ethnicity that overlaps the race categories, so these shares can total more than 100%. Ancestry is a self-reported, multiple-response item; ancestry percentages do not sum to the parent race percentage.
2024 ACS
Age distribution by sex
Median age: 31.2 in this county, 39.1 nationally
Male
Age
Female
85+
75–84
65–74
55–64
45–54
35–44
25–34
18–24
5–17
<5
Source · American Community Survey 5-year estimates, 2024 release.
2024 ACS
Median household income
Inflation-adjusted dollars
$53,023
Harlingen-Wslco-Brnsvl-McA ranks near the middle of US counties.
Harlingen-Wslco-Brnsvl-McA$53,023
Texas$78,476
United States$80,734
Source · American Community Survey 5-year estimates, 2024 release.
2024 ACS
Poverty rate
All persons below federal poverty line
26.4%
Children face higher poverty than working-age adults.
Children under 1836.2%
Working age (18–64)21.8%
Seniors (65+)25.6%
Source · American Community Survey 5-year estimates, 2024 release.
2024 ACS
Language at home
Population aged 5 and older
22.1%
speak English only
Spanish76.9%
Asian & Pacific Islander0.6%
Other Indo-European0.3%
Other languages0.1%
Source · ACS 5-year estimates, 2024.
2020 religion census
Religious adherents
Adherents per capita by tradition
Source · 2020 US Religion Census. Remaining 40.1% of residents not counted as adherents by any reporting body.
This South Texas media market is among the most heavily Hispanic in the United States, with Democratic margins historically wide but showing measurable rightward shifts in recent cycles as working-class border communities reassess party allegiances.
Across the recorded series it reached a Democratic high of seventy-six points in 1912 and a Republican high of twenty-one points in 1952. Between 2020 and 2024 the market moved twenty points toward the Republican candidate; the 2024 margin was four points.
A population of 1,404,303, a 31% non-Hispanic-white share, and a median household income of $53,023 describe the market.
Compare two places, side by side
Twelve curated comparisons line up election history, demographics, and the divergence story for two places at a glance. Browse all comparisons →
Cite this page
All citations released under CC BY 4.0. Attribution: Akashic Intelligence.
Harlingen-Wslco-Brnsvl-McA, Texas. Akashic. https://akashic.app/dma/636/. Accessed May 20, 2026. License: CC BY 4.0.
License: CC BY 4.0
Frequently asked questions
How did Harlingen-Wslco-Brnsvl-McA, Texas vote in 2024?
In 2024, Harlingen-Wslco-Brnsvl-McA, Texas voted Republican by 4.4 points (R+4), carried by the Republican candidate. Out of 355,568 votes cast, 168,310 went Democratic and 184,094 went Republican.
What is Harlingen-Wslco-Brnsvl-McA, Texas's political typology?
Akashic places Harlingen-Wslco-Brnsvl-McA, Texas in the "New American" typology. The typology is a data-driven cluster built from vote share, vote swing, race and ethnicity, income, language spoken at home, religion, and ancestry. Across 38 elections in the dataset, the market has voted Democratic 25 times, Republican 4 times, and other 0 times.
When did Harlingen-Wslco-Brnsvl-McA, Texas last vote Democratic?
The most recent presidential election in which Harlingen-Wslco-Brnsvl-McA, Texas voted Democratic was 2020.
How many people live in Harlingen-Wslco-Brnsvl-McA, Texas?
Harlingen-Wslco-Brnsvl-McA, Texas has a population of 1,404,303 according to the 2024 American Community Survey 5-year estimates from the US Census Bureau.
What is the median household income in Harlingen-Wslco-Brnsvl-McA, Texas?
Median household income in Harlingen-Wslco-Brnsvl-McA, Texas is $53,023 — below the national median of $80,734. The Texas state median is $78,476.
What is the political history of Harlingen-Wslco-Brnsvl-McA, Texas?
Akashic tracks 38 presidential elections in Harlingen-Wslco-Brnsvl-McA, Texas from 1876 to 2024. Of those, 25 went Democratic and 4 went Republican. The market's typology — "New American" — captures where that record, its demographics, and its recent swing place it among American communities.