Memphis, Mississippi: Black Belt market. In 2024, voted R+4%. Democratic peak: D+83 in 1936.
Key facts
- 2024 presidential margin
- R+4MIT Election Lab
- Political typology
- Black BeltAkashic typology
- Population
- 1,798,6782024 5-year
- Median household income
- $63,2692024 5-year
- White (non-Hispanic)
- 46.7%2024 5-year
- Black
- 42.3%2024 5-year
- Hispanic / Latino
- 6.5%2024 5-year
- Peak Democratic margin
- D+83 in 1936MIT Election Lab
- Peak Republican margin
- R+37 in 1972MIT Election Lab
| Donald Trump ✓Republican | 50.9% | 345,345 |
|---|---|---|
| Kamala HarrisDemocratic | 47.2% | 319,766 |
| OtherAll other candidates | 1.9% | 12,823 |
| Year | Margin (D minus R) |
|---|---|
| 1876 | No data |
| 1880 | No data |
| 1884 | No data |
| 1888 | No data |
| 1892 | +37.6% |
| 1896 | +37.6% |
| 1900 | +39.0% |
| 1904 | +40.0% |
| 1908 | +30.7% |
| 1912 | +49.8% |
| 1916 | +51.4% |
| 1920 | +31.7% |
| 1924 | +44.9% |
| 1928 | +37.7% |
| 1932 | +73.3% |
| 1936 | +83.1% |
| 1940 | +71.9% |
| 1944 | +61.5% |
| 1948 | +26.7% |
| 1952 | +17.2% |
| 1956 | +12.7% |
| 1960 | +5.6% |
| 1964 | +0.6% |
| 1968 | +6.7% |
| 1972 | −37.3% |
| 1976 | +16.0% |
| 1980 | +8.2% |
| 1984 | −4.9% |
| 1988 | −4.4% |
| 1992 | +10.9% |
| 1996 | +12.9% |
| 2000 | +6.6% |
| 2004 | +3.9% |
| 2008 | +8.0% |
| 2012 | +6.5% |
| 2016 | +2.4% |
| 2020 | +3.4% |
| 2024 | −3.8% |
| Year | Won | Margin | Democratic | Republican | Total |
|---|---|---|---|---|---|
| R | 319,766 | 345,345 | 677,934 | ||
| D | 379,441 | 353,857 | 745,947 | ||
| D | 333,094 | 317,155 | 670,349 | ||
| D | 379,221 | 332,506 | 719,258 | ||
| D | 408,216 | 347,271 | 762,030 | ||
| D | 357,760 | 330,674 | 693,227 | ||
| D | 316,381 | 276,659 | 601,407 | ||
| D | 308,720 | 234,995 | 573,570 | ||
| D | 330,752 | 261,314 | 635,730 | ||
| R | 256,936 | 280,793 | 541,755 | ||
| R | 273,278 | 301,867 | 579,000 | ||
| D | 288,986 | 244,220 | 548,565 | ||
| D | 287,833 | 207,503 | 501,398 | ||
| R | 130,868 | 291,851 | 431,654 | ||
| O | 141,176 | 112,424 | 428,129 | ||
| D | 180,828 | 178,628 | 359,597 | ||
| D | 145,678 | 129,517 | 290,576 | ||
| D | 132,257 | 100,892 | 246,774 | ||
| D | 150,885 | 106,596 | 257,872 | ||
| D | 63,587 | 24,472 | 146,579 | ||
| D | 109,524 | 26,056 | 135,749 | ||
| D | 132,192 | 21,486 | 153,987 | ||
| D | 123,302 | 11,237 | 134,899 | ||
| D | 100,600 | 15,082 | 116,698 | ||
| D | 65,637 | 29,629 | 95,432 | ||
| D | 53,108 | 19,286 | 75,378 | ||
| D | 56,413 | 29,006 | 86,357 | ||
| D | 44,930 | 14,248 | 59,651 | ||
| D | 29,234 | 6,716 | 45,229 | ||
| D | 26,715 | 13,962 | 41,594 | ||
| D | 30,485 | 12,855 | 44,068 | ||
| D | 35,480 | 15,419 | 51,423 | ||
| D | 40,424 | 18,078 | 59,445 | ||
| D | 32,219 | 13,065 | 50,983 | ||
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Demographics
The Memphis media market anchors Tennessee's western tip and pulls in corners of Arkansas and Mississippi, making it a rare cross-state audience zone where urban Democratic concentration meets competitive suburban counties just across the state line.
Across the recorded series it reached a Democratic high of eighty-three points in 1936 and a Republican high of thirty-seven points in 1972. Between 2020 and 2024 the market moved seven points toward the Republican candidate; the 2024 margin was four points.
A population of 1,798,678, a 47% non-Hispanic-white share, and a median household income of $63,269 describe the market.
Compare two places, side by side
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Memphis, Mississippi. Akashic. https://akashic.app/dma/640/. Accessed May 20, 2026. License: CC BY 4.0.