
Omaha
Leans Republican — 1.2M residents — 24 counties
| Group | % |
|---|---|
▶White (Non-Hispanic)(13) | 73.8% |
▶Hispanic / Latino(19) | 12.7% |
▶Black / African American(13) | 6.3% |
▶Asian(6) | 2.8% |
▶Middle Eastern / North African(9) | 0.4% |
▶Native American / Alaska Native(4) | 0.7% |
▶Native Hawaiian / Pacific Islander(3) | 0.1% |
Multiracial / Other | 3.7% |
| Tradition | % Pop | % Adherents |
|---|---|---|
| Catholic | 19.9% | 43.4% |
| Evangelical Protestant | 11.6% | 25.3% |
| Mainline Protestant | 9.4% | 20.6% |
| Other | 3.6% | 7.8% |
| LDS (Mormon) | 1.4% | 3.1% |
| Black Protestant | 1.2% | 2.6% |
| Orthodox Christian | 0.1% | 0.3% |
| Non-religious | 54.3% | — |
| Year | Result |
|---|---|
| 2024 | Trump+10.7 |
| 2020 | Trump+9.3 |
| 2016 | Trump+16.3 |
| 2012 | Romney+13.4 |
| 2008 | McCain+5.7 |
| 2004 | Bush+26.6 |
| 2000 | Bush+22.0 |
| 1996 | Dole+14.9 |
| 1992 | Bush+14.7 |
Omaha is a media market that has a population of 1,194,983. In the 2024 presidential election, it voted Republican with a margin of R+10.7. Akashic Edge tracks 40 presidential elections here, dating back to 1868.
| Year | Dem % | Rep % | Margin | Swing |
|---|---|---|---|---|
| 2024 | 43.9% | 54.7% | R+10.7 | R+1.4 |
| 2020 | 44.1% | 53.4% | R+9.3 | D+6.9 |
| 2016 | 38.0% | 54.3% | R+16.3 | R+2.9 |
| 2012 | 42.3% | 55.7% | R+13.4 | R+7.6 |
| 2008 | 46.3% | 52.0% | R+5.7 | D+20.9 |
| 2004 | 36.1% | 62.7% | R+26.6 | R+4.6 |
| 2000 | 37.0% | 59.0% | R+22.0 | R+7.1 |
| 1996 | 37.0% | 52.0% | R+14.9 | R+0.2 |
| 1992 | 31.4% | 46.1% | R+14.7 | D+1.3 |
| 1988 | 41.7% | 57.7% | R+16.0 | D+19.9 |
| 1984 | 31.7% | 67.6% | R+35.9 | R+1.3 |
| 1980 | 28.6% | 63.2% | R+34.6 | R+16.6 |
| 1976 | 40.0% | 58.1% | R+18.1 | D+21.2 |
| 1972 | 30.1% | 69.4% | R+39.2 | R+17.1 |
| 1968 | 33.9% | 56.0% | R+22.1 | R+31.1 |
| 1964 | 54.4% | 45.5% | D+8.9 | D+25.0 |
| 1960 | 41.9% | 58.0% | R+16.1 | D+7.9 |
| 1956 | 38.0% | 61.9% | R+24.0 | D+3.5 |
| 1952 | 36.2% | 63.7% | R+27.4 | R+23.5 |
| 1948 | 47.8% | 51.8% | R+4.0 | — |
What defines Omaha?
It has a moderately diverse, middle-class electorate where education levels and suburban growth shape the partisan balance.
Constituent Counties
Similar media markets
Counties in Omaha
| County | Pop. | Margin | Dem | Rep | Total | Share |
|---|---|---|---|---|---|---|
| Douglas | 591K | D+10.2 | 148,733 | 120,919 | 273,403 | 47.4% |
| Sarpy | 197K | R+11.7 | 43,825 | 55,567 | 100,735 | 17.4% |
| Pottawattamie | 93K | R+19.9 | 17,468 | 26,335 | 44,559 | 7.7% |
| Dodge | 37K | R+32.6 | 5,434 | 10,795 | 16,443 | 2.8% |
| Platte | 35K | R+58.3 | 3,191 | 12,326 | 15,658 | 2.7% |
| Cass | 27K | R+37.2 | 4,824 | 10,685 | 15,755 | 2.7% |
| Saunders | 23K | R+46.4 | 3,558 | 9,854 | 13,565 | 2.3% |
| Washington | 21K | R+42.4 | 3,538 | 8,855 | 12,545 | 2.2% |
| Crawford | 16K | R+43.4 | 1,812 | 4,651 | 6,545 | 1.1% |
| Otoe | 16K | R+38.9 | 2,463 | 5,651 | 8,198 | 1.4% |
| Page | 15K | R+42.2 | 2,060 | 5,153 | 7,322 | 1.3% |
| Harrison | 15K | R+41.7 | 2,245 | 5,566 | 7,959 | 1.4% |
| Mills | 15K | R+39.0 | 2,456 | 5,671 | 8,253 | 1.4% |
| Cass | 13K | R+40.6 | 2,077 | 5,007 | 7,217 | 1.2% |
| Shelby | 12K | R+42.9 | 1,811 | 4,600 | 6,505 | 1.1% |
| Colfax | 11K | R+50.9 | 845 | 2,636 | 3,516 | 0.6% |
| Montgomery | 10K | R+39.0 | 1,508 | 3,486 | 5,074 | 0.9% |
| Cuming | 9K | R+60.0 | 867 | 3,536 | 4,445 | 0.8% |
| Richardson | 8K | R+51.5 | 934 | 2,962 | 3,942 | 0.7% |
| Nemaha | 7K | R+44.7 | 915 | 2,443 | 3,418 | 0.6% |
| Burt | 7K | R+45.1 | 983 | 2,632 | 3,656 | 0.6% |
| Fremont | 7K | R+44.5 | 1,023 | 2,711 | 3,795 | 0.7% |
| Johnson | 5K | R+40.5 | 625 | 1,496 | 2,152 | 0.4% |
| Atchison | 5K | R+59.8 | 529 | 2,152 | 2,713 | 0.5% |
Ask the Historian
Key Insights
- Has voted Republican in the last 5 presidential elections
- Split-ticket voting in 2024: Different parties won President and Senate
Who Lives Here
| Group | Omaha | National |
|---|---|---|
▶White (Non-Hispanic)(13) | 73.8% | 57.4% |
▶Hispanic / Latino(19) | 12.7% | 19.3% |
▶Black / African American(13) | 6.3% | 12.2% |
Multiracial / Other | 3.7% | 4.0% |
▶Asian(6) | 2.8% | 6.0% |
▶Native American / Alaska Native(4) | 0.7% | 0.9% |
▶Middle Eastern / North African(9) | 0.4% | 0.9% |
▶Native Hawaiian / Pacific Islander(3) | 0.1% | 0.2% |
Religious Adherents
Catholic-Evangelical edge: +13.7pp (vs national 4.5pp). A strongly Catholic-leaning religious profile, which nationally correlates with Democratic-leaning urban and suburban communities.
| Tradition | % Pop | % Adherents | US Pop | US Adherents |
|---|---|---|---|---|
| 19.9% | 43.4% | — | — | |
| 11.6% | 25.3% | — | — | |
| 9.4% | 20.6% | — | — | |
| 3.6% | 7.8% | — | — | |
LDS (Mormon) | 1.4% | 3.1% | — | — |
| 1.2% | 2.6% | — | — | |
| 0.1% | 0.3% | — | — | |
Non-religiousPopulation | 54.3% | — | — | — |
Who lives in the Omaha media market? 1,194,983 residents across 24 counties.
Demographics
Scale, voting-age share, and this geography's footprint inside the national electorate.
Income, attainment, and ownership indicators that often shape coalition structure and turnout behavior.
Age structure, language use, and nativity signals that explain how this geography differs from state and nation.
Turnout in Omaha
How competitive is Omaha?
Do voters in Omaha split their tickets?
| Offices | Margin A | Margin B | Split |
|---|---|---|---|
| President vs Governor | R+10.7 | R+64.8 | 54.0pp |
| Senate vs Governor | R+11.0 | R+64.8 | 53.7pp |
| President vs Senate | R+10.7 | R+11.0 | 0.3pp |