Columbia-Jefferson City
Safe Republican — 489K residents — 14 counties
| Group | % |
|---|---|
▶White (Non-Hispanic)(13) | 82.7% |
▶Hispanic / Latino(17) | 3.5% |
▶Black / African American(12) | 6.6% |
▶Asian(6) | 2.2% |
▶Middle Eastern / North African(10) | 0.3% |
▶Native American / Alaska Native(4) | 0.3% |
Multiracial / Other | 4.7% |
| Tradition | % Pop | % Adherents |
|---|---|---|
| Evangelical Protestant | 22.6% | 51.3% |
| Catholic | 11.4% | 25.8% |
| Mainline Protestant | 6.1% | 13.9% |
| Other | 2.6% | 6.0% |
| Black Protestant | 1.3% | 3.0% |
| LDS (Mormon) | 1.2% | 2.8% |
| Non-religious | 55.9% | — |
| Year | Result |
|---|---|
| 2024 | Trump+27.2 |
| 2020 | Trump+25.0 |
| 2016 | Trump+27.6 |
| 2012 | Romney+21.4 |
| 2008 | McCain+11.2 |
| 2004 | Bush+20.4 |
| 2000 | Bush+12.5 |
| 1996 | Dole+1.0 |
| 1992 | Clinton+2.6 |
Columbia-Jefferson City is a media market that has a population of 488,616. In the 2024 presidential election, it voted Republican with a margin of R+27.2. Akashic Edge tracks 40 presidential elections here, dating back to 1868.
| Year | Dem % | Rep % | Margin | Swing |
|---|---|---|---|---|
| 2024 | 35.6% | 62.8% | R+27.2 | R+2.2 |
| 2020 | 36.4% | 61.4% | R+25.0 | D+2.6 |
| 2016 | 33.1% | 60.7% | R+27.6 | R+6.2 |
| 2012 | 38.1% | 59.5% | R+21.4 | R+10.2 |
| 2008 | 43.6% | 54.8% | R+11.2 | D+9.2 |
| 2004 | 39.5% | 59.8% | R+20.4 | R+7.9 |
| 2000 | 42.4% | 54.9% | R+12.5 | R+11.5 |
| 1996 | 43.9% | 44.9% | R+1.0 | R+3.7 |
| 1992 | 40.3% | 37.7% | D+2.6 | D+14.4 |
| 1988 | 44.0% | 55.8% | R+11.8 | D+17.6 |
| 1984 | 35.3% | 64.7% | R+29.4 | R+17.9 |
| 1980 | 41.9% | 53.4% | R+11.5 | R+8.2 |
| 1976 | 47.8% | 51.2% | R+3.4 | D+29.1 |
| 1972 | 33.8% | 66.2% | R+32.5 | R+20.7 |
| 1968 | 39.4% | 51.2% | R+11.8 | R+29.8 |
| 1964 | 59.0% | 41.0% | D+18.0 | D+17.2 |
| 1960 | 50.4% | 49.6% | D+0.8 | R+1.2 |
| 1956 | 51.0% | 49.0% | D+1.9 | D+1.4 |
| 1952 | 50.2% | 49.7% | D+0.5 | R+22.9 |
| 1948 | 61.6% | 38.2% | D+23.4 | — |
What defines Columbia-Jefferson City?
Columbia-Jefferson City voted overwhelmingly Republican in 2024. Akashic Edge tracks 40 presidential elections here, revealing how its political character has evolved over more than a century.
Constituent Counties
Similar media markets
Counties in Columbia-Jefferson City
| County | Pop. | Margin | Dem | Rep | Total | Share |
|---|---|---|---|---|---|---|
| Boone | 188K | D+9.7 | 48,452 | 39,673 | 90,110 | 37.6% |
| Cole | 77K | R+34.4 | 12,874 | 26,686 | 40,152 | 16.8% |
| Callaway | 45K | R+43.3 | 5,926 | 15,206 | 21,455 | 9.0% |
| Miller | 25K | R+67.3 | 2,067 | 10,826 | 13,011 | 5.4% |
| Audrain | 25K | R+47.6 | 2,688 | 7,699 | 10,523 | 4.4% |
| Randolph | 24K | R+52.1 | 2,571 | 8,322 | 11,028 | 4.6% |
| Morgan | 22K | R+59.7 | 1,914 | 7,725 | 9,735 | 4.1% |
| Cooper | 17K | R+45.8 | 2,347 | 6,393 | 8,835 | 3.7% |
| Moniteau | 15K | R+62.7 | 1,313 | 5,877 | 7,275 | 3.0% |
| Osage | 13K | R+73.1 | 1,009 | 6,657 | 7,727 | 3.2% |
| Montgomery | 11K | R+60.1 | 1,170 | 4,776 | 5,998 | 2.5% |
| Howard | 10K | R+44.3 | 1,341 | 3,534 | 4,956 | 2.1% |
| Maries | 8K | R+67.5 | 755 | 3,987 | 4,786 | 2.0% |
| Chariton | 7K | R+56.4 | 875 | 3,179 | 4,089 | 1.7% |
Ask the Historian
Key Insights
- Has voted Republican in the last 5 presidential elections
- Latest election (2024) was a Republican landslide with a 27.2% margin
Who Lives Here
| Group | Local | National |
|---|---|---|
▶White (Non-Hispanic)(13) | 82.7% | 57.4% |
▶Black / African American(12) | 6.6% | 12.2% |
Multiracial / Other | 4.7% | 4.0% |
▶Hispanic / Latino(17) | 3.5% | 19.3% |
▶Asian(6) | 2.2% | 6.0% |
▶Middle Eastern / North African(10) | 0.3% | 0.9% |
▶Native American / Alaska Native(4) | 0.3% | 0.9% |
Religious Adherents
Catholic-Evangelical edge: -29.9pp (vs national 4.5pp). A strongly Evangelical-leaning religious profile, which nationally correlates with Republican-leaning rural and exurban communities.
| Tradition | % Pop | % Adherents | US Pop | US Adherents |
|---|---|---|---|---|
| 22.6% | 51.3% | — | — | |
| 11.4% | 25.8% | — | — | |
| 6.1% | 13.9% | — | — | |
| 2.6% | 6.0% | — | — | |
| 1.3% | 3.0% | — | — | |
LDS (Mormon) | 1.2% | 2.8% | — | — |
Non-religiousPopulation | 55.9% | — | — | — |
Who lives in the Columbia-Jefferson City media market? 488,616 residents across 14 counties.
Demographics
Scale, voting-age share, and this geography's footprint inside the national electorate.
Income, attainment, and ownership indicators that often shape coalition structure and turnout behavior.
Age structure, language use, and nativity signals that explain how this geography differs from state and nation.
Turnout in Columbia-Jefferson City
How competitive is Columbia-Jefferson City?
Do voters in Columbia-Jefferson City split their tickets?
| Offices | Margin A | Margin B | Split |
|---|---|---|---|
| Senate vs Governor | R+21.5 | R+32.0 | 10.5pp |
| President vs Senate | R+27.2 | R+21.5 | 5.7pp |
| President vs Governor | R+27.2 | R+32.0 | 4.8pp |