
Sioux City
Safe Republican — shifted 5.7pp toward Republicans in 2024 — 418K residents — 23 counties
TV HOMES
155K
MARKET RANK
#147
COUNTIES
23
PRES MARGIN
R+45.5
Place Story
What defines Sioux City
Ticket-splitting: Senate ran 51.4pp ahead of Governor
Persuadable voters present — downballot races can run independent of presidential.
Demographically distinctive: 77% non-Hispanic white (+20pp vs national)
Constituent Counties
Similar media markets
Counties in Sioux City
| County | Pop. | Margin | Dem | Rep | Total | Share |
|---|---|---|---|---|---|---|
| Woodbury | 106K | R+22.9 | 16,145 | 25,969 | 42,921 | 21.8% |
| Sioux | 36K | R+70.7 | 2,626 | 16,053 | 19,001 | 9.7% |
| Madison | 36K | R+56.0 | 3,360 | 12,145 | 15,690 | 8.0% |
| Plymouth | 26K | R+54.1 | 3,104 | 10,661 | 13,971 | 7.1% |
| Dakota | 21K | R+29.8 | 2,109 | 3,934 | 6,120 | 3.1% |
| Buena Vista | 21K | R+33.2 | 2,462 | 4,962 | 7,537 | 3.8% |
| Dickinson | 18K | R+39.9 | 3,297 | 7,775 | 11,234 | 5.7% |
| Union | 17K | R+40.7 | 2,548 | 6,160 | 8,876 | 4.5% |
| Clay | 16K | R+43.1 | 2,367 | 6,047 | 8,541 | 4.3% |
| O'Brien | 14K | R+60.7 | 1,428 | 5,998 | 7,525 | 3.8% |
| Cherokee | 12K | R+45.6 | 1,611 | 4,398 | 6,105 | 3.1% |
| Wayne | 10K | R+49.2 | 1,006 | 3,011 | 4,073 | 2.1% |
| Sac | 10K | R+51.5 | 1,289 | 4,100 | 5,460 | 2.8% |
| Emmet | 9K | R+43.9 | 1,315 | 3,422 | 4,798 | 2.4% |
| Palo Alto | 9K | R+44.9 | 1,338 | 3,576 | 4,982 | 2.5% |
| Monona | 9K | R+45.2 | 1,236 | 3,331 | 4,637 | 2.4% |
| Knox | 8K | R+63.3 | 786 | 3,593 | 4,436 | 2.3% |
| Cedar | 8K | R+70.0 | 702 | 4,141 | 4,912 | 2.5% |
| Pierce | 7K | R+76.3 | 446 | 3,420 | 3,897 | 2.0% |
| Ida | 7K | R+53.2 | 826 | 2,771 | 3,655 | 1.9% |
| Thurston | 7K | R+6.9 | 978 | 1,125 | 2,123 | 1.1% |
| Stanton | 6K | R+66.7 | 492 | 2,536 | 3,064 | 1.6% |
| Dixon | 6K | R+58.6 | 573 | 2,271 | 2,895 | 1.5% |
Ask the Historian
Who Lives Here
| Group | Sioux City | National |
|---|---|---|
▶White (Non-Hispanic)(13) | 77.0% | 57.4% |
▶Hispanic / Latino(16) | 13.7% | 19.3% |
Multiracial / Other | 2.8% | 4.0% |
▶Black / African American(11) | 2.4% | 12.2% |
▶Native American / Alaska Native(3) | 2.0% | 0.9% |
▶Asian(6) | 1.7% | 6.0% |
▶Native Hawaiian / Pacific Islander(3) | 0.4% | 0.2% |
▶Middle Eastern / North African(5) | 0.2% | 0.9% |
Religious Adherents
| Tradition | % Pop | % Adherents | US Pop | US Adherents |
|---|---|---|---|---|
| 20.0% | 34.5% | — | — | |
| 19.2% | 33.1% | — | — | |
| 16.5% | 28.4% | — | — | |
| 1.5% | 2.7% | — | — | |
| 0.6% | 1.0% | — | — | |
LDS (Mormon) | 0.6% | 1.0% | — | — |
| 0.2% | 0.3% | — | — | |
Non-religiousPopulation | 42.0% | — | — | — |
Who lives in the Sioux City media market? 418,200 residents across 23 counties.
Demographics
24% of adults hold a bachelor's degree — 9pp below the national average. Places with similar education levels vote R+9 on average nationally.
Scale, voting-age share, and this geography's footprint inside the national electorate.
Income, attainment, and ownership indicators that often shape coalition structure and turnout behavior.
Age structure, language use, and nativity signals that explain how this geography differs from state and nation.
Turnout in Sioux City
How competitive is Sioux City?
Do voters in Sioux City split their tickets?
| Offices | Margin A | Margin B | Split |
|---|---|---|---|
| President vs Senate | R+45.5 | R+59.7 | 14.2pp |