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St. Joseph

St. Joseph

Latest: 2024↓ R+3.0 vs 2020

Safe Republican — shifted 3.0pp toward Republicans in 2024 — 120K residents — 4 counties

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  • TV HOMES

    46K

  • MARKET RANK

    #201

  • COUNTIES

    4

  • PRES MARGIN

    R+37.8

Place Story

What defines St. Joseph

Methodology

Constituent Counties

Open in Cartographer
Similarity Explorer

Similar media markets

Nearest neighbors matched on the same place-page feature set used across the dossier system.
8 visible matches
Constituent Geography

Counties in St. Joseph

2024 presidential results across the counties that make up this geography.
Sort:
CountyPop.MarginDemRepTotalShare
Buchanan84K
R+28.0
12,59822,60635,74366.2%
Andrew18K
R+51.7
2,3127,4079,84718.2%
De Kalb11K
R+62.6
8703,8854,8148.9%
Doniphan8K
R+63.5
6262,8993,5776.6%
4 countiesTotal votes: 53,981
Historian Query

Ask the Historian

Explore St. Joseph's political evolution with the Historian
Race & Ancestry

Who Lives Here

A race-first Census view with ancestry expansion where source coverage is strong enough to support detail.
St. JosephCensus ACS 2024Ancestry detail available
Census race profile
Major Census race and ethnicity groups shown as a share of total population.
Expand rows for ancestry detail
White (Non-Hispanic) 82.8%Hispanic 6.1%Black 5.0%Multiracial 4.4%Asian 1.0%Native American 0.3%Native Hawaiian 0.3%
GroupSt. JosephNational
▶White (Non-Hispanic)(13)
82.8%57.4%
▶Hispanic / Latino(12)
6.1%19.3%
▶Black / African American(9)
5.0%12.2%
Multiracial / Other
4.4%4.0%
▶Asian(6)
1.0%6.0%
▶Native American / Alaska Native(5)
0.3%0.9%
▶Native Hawaiian / Pacific Islander(2)
0.3%0.2%
▶Middle Eastern / North African(7)
0.2%0.9%
Method notes

Census treats race and Hispanic/Latino origin as separate questions. Race categories other than Hispanic reflect total populations (small Hispanic overlap in Black, Asian, AIAN, NHPI). “Multiracial / Other” is derived as a non-overlapping remainder.

Click rows to expand ancestry detail. Ancestry from ACS B04006, B03001, B02020, B02016. Totals may differ from race — individuals can report multiple ancestries.

Black / African American (estimated remainder) is derived as Black population share minus reported Sub-Saharan African and West Indian ancestry. It is shown as an estimated ancestry detail, not a standalone Census ancestry category.

MENA estimated from ancestry reporting — Census does not have a separate MENA race category. Not shown in bar (overlaps with other race groups).

Religious Adherents

Population that are religious adherents:
43.0%(51.6K people)
U.S. Religion Census 2020
Browse all religions

Catholic-Evangelical edge: -45.6pp (vs national 4.5pp). A strongly Evangelical-leaning religious profile, which nationally correlates with Republican-leaning rural and exurban communities.

Tradition% Pop% AdherentsUS PopUS Adherents
Evangelical Protestant
25.2%58.7%——
Catholic
7.6%17.6%——
Mainline Protestant
7.3%17.1%——
Other
2.1%4.9%——
LDS (Mormon)
0.9%2.1%——
Black Protestant
0.8%1.8%——
Non-religiousPopulation
57.0%———
Click the chevron to expand denominations. Tradition and denomination rows label both share of total population and share of all religious adherents. Non-religious is shown as a share of total population only.
Explore Evangelical Protestant adherence nationally

Who lives in the St. Joseph media market? 120,012 residents across 4 counties.

Demographic Comparison

Demographics

Read this geography's profile in three layers: local, state (where available), and national baseline.
St. Joseph vs National120K residents

24% of adults hold a bachelor's degree — 9pp below the national average. Places with similar education levels vote R+9 on average nationally.

Population & electorate

Scale, voting-age share, and this geography's footprint inside the national electorate.

Total population
Local vs state vs U.S.
120K
local
120KNational 334.9M
Share of U.S. population
Local vs state vs U.S.
0.04%
local
0.04%National 100%
Voting-age population
Local vs state vs U.S.
73.0%
local
73.0%National 75.7%
Economic profile

Income, attainment, and ownership indicators that often shape coalition structure and turnout behavior.

Median household income
Local vs state vs U.S.
$65,465
local
$65,465National $83,960
Poverty rate
Local vs state vs U.S.
13.5%
local
13.5%National 12.5%
College degree
Local vs state vs U.S.
23.8%
local
23.8%National 35.6%
Homeownership
Local vs state vs U.S.
69.1%
local
69.1%National 65.2%
Community profile

Age structure, language use, and nativity signals that explain how this geography differs from state and nation.

Median age
Local vs state vs U.S.
39.9 yrs
local
39.9 yrsNational 39.1 yrs
Age 18–29
Local vs state vs U.S.
15.0%
local
15.0%National 15.7%
Age 65+
Local vs state vs U.S.
18.3%
local
18.3%National 17.0%
Foreign born
Local vs state vs U.S.
3.2%
local
3.2%National 14.1%
Non-English at home
Local vs state vs U.S.
5.0%
local
5.0%National 22.2%
English only
Local vs state vs U.S.
95.0%
local
95.0%National 77.8%
Voter Turnout

Turnout in St. Joseph

Estimated using 2020 Census voting-age population.
2024 Turnout
61.6%
vs Previous
-1.0pp
Voting-Age Pop
87,618
History
1988–2024
Competitiveness

How competitive is St. Joseph?

Safe RAvg margin: R+35.9 (last 3 elections)
2008
R+7.7
2012
R+18.1
2016
R+35.1
2020
R+34.8
2024
R+37.8
Elasticity
30.1pp
margin range
Party Flips
1
last 30 years
5-Elec Avg
R+26.7
Ticket-Splitting

Do voters in St. Joseph split their tickets?

Divergence between offices in the same election reveals persuadable voters.
ConsistencyHeavy splitting (7/100)
2024 Office Comparisons
OfficesMargin AMargin BSplit
President vs SenateR+37.8R+31.16.6pp
Senate vs GovernorR+31.1R+37.66.5pp
President vs GovernorR+37.8R+37.60.2pp
Average divergence across office pairs: 16.1pp
Containing Geography

Located In

St. Joseph sits inside these higher-level geographies.
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