
Roanoke Rapids, NC
Safe Democratic — shifted 4.2pp toward Republicans in 2024 — 65K residents — 2 counties
| Group | % |
|---|---|
▶White (Non-Hispanic)(13) | 37.3% |
▶Hispanic / Latino(11) | 3.1% |
▶Black / African American(9) | 52.5% |
▶Asian(4) | 0.7% |
▶Middle Eastern / North African(4) | 0.2% |
▶Native American / Alaska Native(2) | 2.2% |
▶Native Hawaiian / Pacific Islander(1) | 0.1% |
Multiracial / Other | 4.1% |
| Tradition | % Pop | % Adherents |
|---|---|---|
| Evangelical Protestant | 23.1% | 46.7% |
| Black Protestant | 14.6% | 29.4% |
| Mainline Protestant | 8.3% | 16.7% |
| Other | 2.7% | 5.4% |
| Catholic | 0.8% | 1.7% |
| LDS (Mormon) | 0.8% | 1.5% |
| Non-religious | 50.5% | — |
| Year | Result |
|---|---|
| 2024 | Harris+16.8 |
| 2020 | Biden+21.0 |
| 2016 | Clinton+26.5 |
| 2012 | Obama+33.0 |
| 2008 | Obama+28.9 |
| 2004 | Kerry+20.6 |
| 2000 | Gore+25.3 |
| 1996 | Clinton+30.4 |
| 1992 | Clinton+29.3 |
Roanoke Rapids, NC is a metro area that has a population of 64,606. In the 2024 presidential election, it voted Democratic with a margin of D+16.8. Akashic Edge tracks 40 presidential elections here, dating back to 1868.
| Year | Dem % | Rep % | Margin | Swing |
|---|---|---|---|---|
| 2024 | 58.0% | 41.2% | D+16.8 | R+4.2 |
| 2020 | 60.3% | 39.2% | D+21.0 | R+5.5 |
| 2016 | 62.5% | 36.0% | D+26.5 | R+6.5 |
| 2012 | 66.3% | 33.2% | D+33.0 | D+4.1 |
| 2008 | 64.3% | 35.4% | D+28.9 | D+8.3 |
| 2004 | 60.2% | 39.6% | D+20.6 | R+4.7 |
| 2000 | 62.5% | 37.2% | D+25.3 | R+5.1 |
| 1996 | 62.5% | 32.1% | D+30.4 | D+1.1 |
| 1992 | 58.8% | 29.5% | D+29.3 | D+14.4 |
| 1988 | 57.3% | 42.5% | D+14.8 | D+6.0 |
| 1984 | 54.3% | 45.4% | D+8.8 | R+16.3 |
| 1980 | 61.8% | 36.6% | D+25.2 | R+8.0 |
| 1976 | 66.3% | 33.1% | D+33.2 | D+55.7 |
| 1972 | 38.0% | 60.6% | R+22.5 | R+44.1 |
| 1968 | 38.9% | 17.3% | D+21.6 | R+18.8 |
| 1964 | 70.2% | 29.8% | D+40.4 | R+23.3 |
| 1960 | 81.9% | 18.1% | D+63.7 | D+4.4 |
| 1956 | 79.6% | 20.4% | D+59.3 | R+5.7 |
| 1952 | 82.5% | 17.5% | D+64.9 | R+17.6 |
| 1948 | 88.7% | 6.2% | D+82.5 | — |
What defines Roanoke Rapids, NC?
Roanoke Rapids, NC has been trending Republican — 16pp redder over the last 4 presidential cycles. It has a majority-minority electorate where racial demographics are the primary driver of partisan lean.
Constituent Counties
Similar metro areas
Counties in Roanoke Rapids, NC
| County | Pop. | Margin | Dem | Rep | Total | Share |
|---|---|---|---|---|---|---|
| Halifax | 48K | D+17.7 | 14,014 | 9,778 | 23,965 | 72.2% |
| Northampton | 17K | D+14.5 | 5,239 | 3,905 | 9,215 | 27.8% |
Ask the Historian
Key Insights
- Has voted Democratic in the last 5 presidential elections
- Shifted 16.2 points toward Republicans over the last 4 elections
- Margins have been narrowing — from 26.5pp to 16.8pp over the last 3 presidential elections
Who Lives Here
| Group | Roanoke Rapids, NC | National |
|---|---|---|
▶Black / African American(9) | 52.5% | 12.2% |
▶White (Non-Hispanic)(13) | 37.3% | 57.4% |
Multiracial / Other | 4.1% | 4.0% |
▶Hispanic / Latino(11) | 3.1% | 19.3% |
▶Native American / Alaska Native(2) | 2.2% | 0.9% |
▶Asian(4) | 0.7% | 6.0% |
▶Middle Eastern / North African(4) | 0.2% | 0.9% |
▶Native Hawaiian / Pacific Islander(1) | 0.1% | 0.2% |
Religious Adherents
Catholic-Evangelical edge: -49.5pp (vs national 4.5pp). A strongly Evangelical-leaning religious profile, which nationally correlates with Republican-leaning rural and exurban communities.
| Tradition | % Pop | % Adherents | US Pop | US Adherents |
|---|---|---|---|---|
| 23.1% | 46.7% | — | — | |
| 14.6% | 29.4% | — | — | |
| 8.3% | 16.7% | — | — | |
| 2.7% | 5.4% | — | — | |
| 0.8% | 1.7% | — | — | |
LDS (Mormon) | 0.8% | 1.5% | — | — |
Non-religiousPopulation | 50.5% | — | — | — |
Who lives in the Roanoke Rapids, NC metro area? 64,606 residents across 2 counties.
Demographics
17% of adults hold a bachelor's degree — 16pp below the national average. Places with similar education levels vote R+22 on average nationally.
Scale, voting-age share, and this geography's footprint inside the national electorate.
Income, attainment, and ownership indicators that often shape coalition structure and turnout behavior.
Age structure, language use, and nativity signals that explain how this geography differs from state and nation.
Turnout in Roanoke Rapids, NC
How competitive is Roanoke Rapids, NC?
Do voters in Roanoke Rapids, NC split their tickets?
| Offices | Margin A | Margin B | Split |
|---|---|---|---|
| President vs Governor | D+16.8 | D+27.7 | 10.9pp |