How did Ruidoso, NM vote in the 2024 presidential election?

Ruidoso, NM voted Republican in 2024 with a margin of R+38.5. Kamala D Harris received 3,033 votes and Donald Trump received 6,942 out of 10,165 total votes cast, a 2.1-point shift toward Republicans from 2020.

What is Ruidoso, NM's political history?

Ruidoso, NM has 29 presidential elections on record, spanning 1912 to 2024. It has voted Republican in every presidential election since 1940. The largest single-election swing was 59.7 points in 1932.

What are the demographics of Ruidoso, NM?

Ruidoso, NM has a population of 20,224 according to the 2020 Census. The racial composition is 60.2% non-Hispanic white, 33.0% Hispanic. About 32% of residents hold a bachelor's degree or higher. Median household income is $53,303.

Which places are most similar to Ruidoso, NM?

Based on demographic and electoral similarity analysis, the three most similar metro areas to Ruidoso, NM are Payson, AZ, Pahrump, NV, Sebring, FL. Similarity is computed using a vector embedding of demographic, economic, and electoral characteristics.

Ruidoso, NM

Latest: 2024↓ R+2.1 vs 2020

Safe Republican — 20K residents — 1 counties

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Race & ancestry

Group	%
▶White (Non-Hispanic)(13)	60.2%
▶Hispanic / Latino(4)	33.0%
▶Black / African American(3)	1.0%
▶Asian(3)	0.5%
▶Middle Eastern / North African(3)	0.2%
▶Native American / Alaska Native(2)	3.7%
Multiracial / Other	1.6%

View full demographics →

Religious adherence

Tradition	% Pop	% Adherents
Catholic	22.1%	47.2%
Evangelical Protestant	16.1%	34.4%
Mainline Protestant	4.6%	9.8%
Other	4.0%	8.6%
LDS (Mormon)	1.8%	3.8%
Non-religious	53.2%	—

View full religion →

Presidential results

Year	Result
2024	Trump+38.5
2020	Trump+36.4
2016	Trump+40.0
2012	Romney+32.7
2008	McCain+25.4
2004	Bush+36.0
2000	Bush+35.9
1996	Dole+18.5
1992	Bush+16.0

View full election history →

Ruidoso, NM is a metro area that has a population of 20,224. In the 2024 presidential election, it voted Republican with a margin of R+38.5. Akashic Edge tracks 29 presidential elections here, dating back to 1912.

Ruidoso, NM Presidential Election Results, 1948–2024
Year	Dem %	Rep %	Margin	Swing
2024	29.8%	68.3%	R+38.5	R+2.1
2020	31.0%	67.4%	R+36.4	D+3.7
2016	26.2%	66.2%	R+40.0	R+7.4
2012	31.8%	64.5%	R+32.7	R+7.2
2008	36.5%	61.9%	R+25.4	D+10.6
2004	31.3%	67.3%	R+36.0	R+0.1
2000	29.9%	65.8%	R+35.9	R+17.4
1996	34.5%	53.0%	R+18.5	R+2.5
1992	29.5%	45.6%	R+16.0	D+18.4
1988	32.0%	66.4%	R+34.4	D+20.7
1984	21.9%	77.0%	R+55.2	R+12.1
1980	25.8%	68.8%	R+43.0	R+19.0
1976	37.6%	61.6%	R+24.0	D+31.8
1972	21.2%	77.1%	R+55.9	R+17.2
1968	25.8%	64.5%	R+38.7	R+32.9
1964	46.7%	52.6%	R+5.8	D+10.9
1960	41.7%	58.3%	R+16.7	D+13.2
1956	35.1%	64.9%	R+29.9	R+0.4
1952	35.3%	64.7%	R+29.5	R+23.2
1948	46.8%	53.2%	R+6.3	—

Political Identity

What defines Ruidoso, NM?

It has a moderately diverse, middle-class electorate where education levels and suburban growth shape the partisan balance.

Constituent Counties

Open in Cartographer

Similarity Explorer

Similar metro areas

Nearest neighbors matched on the same place-page feature set used across the dossier system.

8 visible matches

Payson, AZ

Small-town rural republican

R+37.5

Similarity score92%

Pahrump, NV

Small-town rural republican

R+42.2

Similarity score91%

Sebring, FL

Small-town rural republican

R+40.8

Similarity score90%

Lake Havasu City-Kingman, AZ

Small-town rural republican

R+55.6

Similarity score90%

Brookings, OR

Small-town rural republican

R+15.9

Similarity score90%

Kerrville, TX

Small-town rural republican

R+54.3

Similarity score90%

Prescott Valley-Prescott, AZ

Small-town rural republican

R+33.9

Similarity score88%

Homosassa Springs, FL

Small-town rural republican

R+45.9

Similarity score88%

Constituent Geography

Counties in Ruidoso, NM

2024 presidential results across the counties that make up this geography.

Sort:

County	Pop.	Margin	Dem	Rep	Total	Share
Lincoln	20K	R+38.5	3,033	6,942	10,165	100.0%

1 countiesTotal votes: 10,165

Historian Query

Ask the Historian

Explore Ruidoso, NM's political evolution with the Historian

“How has the Ruidoso, NM metro area voted in presidential elections?”

Automated Readout

Key Insights

High-confidence patterns distilled from this geography's election history.

Has voted Republican in the last 5 presidential elections
Latest election (2024) was a Republican landslide with a 38.5% margin

Race & Ancestry

Who Lives Here

A race-first Census view with ancestry expansion where source coverage is strong enough to support detail.

Ruidoso, NMCensus ACS 2024Ancestry detail available

Census race profile

Major Census race and ethnicity groups shown as a share of total population.

Expand rows for ancestry detail

White (Non-Hispanic) 60.2%Hispanic 33.0%Native American 3.7%Multiracial 1.6%Black 1.0%Asian 0.5%

Group	Ruidoso, NM	National
▶White (Non-Hispanic)(13)	60.2%	57.4%
▶Hispanic / Latino(4)	33.0%	19.3%
▶Native American / Alaska Native(2)	3.7%	0.9%
Multiracial / Other	1.6%	4.0%
▶Black / African American(3)	1.0%	12.2%
▶Asian(3)	0.5%	6.0%
▶Middle Eastern / North African(3)	0.2%	0.9%

Method notes

Census treats race and Hispanic/Latino origin as separate questions. Race categories other than Hispanic reflect total populations (small Hispanic overlap in Black, Asian, AIAN, NHPI). “Multiracial / Other” is derived as a non-overlapping remainder.

Click rows to expand ancestry detail. Ancestry from ACS B04006, B03001, B02020, B02016. Totals may differ from race — individuals can report multiple ancestries.

Black / African American (estimated remainder) is derived as Black population share minus reported Sub-Saharan African and West Indian ancestry. It is shown as an estimated ancestry detail, not a standalone Census ancestry category.

MENA estimated from ancestry reporting — Census does not have a separate MENA race category. Not shown in bar (overlaps with other race groups).

Religious Adherents

Population that are religious adherents:

46.8%(9.5K people)

U.S. Religion Census 2020

Browse all religions

Catholic-Evangelical edge: +8.4pp (vs national 4.5pp). A strongly Catholic-leaning religious profile, which nationally correlates with Democratic-leaning urban and suburban communities.

Tradition	% Pop	% Adherents	US Pop	US Adherents
Catholic	22.1%	47.2%	—	—
Evangelical Protestant	16.1%	34.4%	—	—
Mainline Protestant	4.6%	9.8%	—	—
Other	4.0%	8.6%	—	—
LDS (Mormon)	1.8%	3.8%	—	—
Non-religiousPopulation	53.2%	—	—	—

Click the chevron to expand denominations. Tradition and denomination rows label both share of total population and share of all religious adherents. Non-religious is shown as a share of total population only.

Who lives in the Ruidoso, NM metro area? 20,224 residents across 1 counties.

Demographic Comparison

Demographics

Read this geography's profile in three layers: local, state (where available), and national baseline.

Ruidoso, NM vs National20K residents

Population & electorate

Scale, voting-age share, and this geography's footprint inside the national electorate.

Total population

Local vs state vs U.S.

20K

local

20KNational 334.9M

Share of U.S. population

Local vs state vs U.S.

0.01%

local

0.01%National 100%

Voting-age population

Local vs state vs U.S.

82.5%

local

82.5%National 75.7%

Economic profile

Income, attainment, and ownership indicators that often shape coalition structure and turnout behavior.

Median household income

Local vs state vs U.S.

$53,303

local

$53,303National $83,960

Poverty rate

Local vs state vs U.S.

19.3%

local

19.3%National 12.5%

College degree

Local vs state vs U.S.

32.2%

local

32.2%National 35.6%

Homeownership

Local vs state vs U.S.

76.8%

local

76.8%National 65.2%

Community profile

Age structure, language use, and nativity signals that explain how this geography differs from state and nation.

Median age

Local vs state vs U.S.

52.4 yrs

local

52.4 yrsNational 39.1 yrs

Age 18–29

Local vs state vs U.S.

10.4%

local

10.4%National 15.7%

Age 65+

Local vs state vs U.S.

31.3%

local

31.3%National 17.0%

Foreign born

Local vs state vs U.S.

3.8%

local

3.8%National 14.1%

Non-English at home

Local vs state vs U.S.

17.9%

local

17.9%National 22.2%

English only

Local vs state vs U.S.

82.1%

local

82.1%National 77.8%

Voter Turnout

Turnout in Ruidoso, NM

Estimated using 2020 Census voting-age population.

2024 Turnout

60.9%

vs Previous

-0.8pp

Voting-Age Pop

16,691

History

1988–2024

Competitiveness

How competitive is Ruidoso, NM?

Safe RAvg margin: R+38.3 (last 3 elections)

2008

R+25.4

2012

R+32.7

2016

R+40.0

2020

R+36.4

2024

R+38.5

Elasticity

14.6pp

margin range

Party Flips

last 30 years

5-Elec Avg

R+34.6

Ticket-Splitting

Do voters in Ruidoso, NM split their tickets?

Divergence between offices in the same election reveals persuadable voters.

ConsistencyHeavy splitting (8/100)

2024 Office Comparisons

Offices	Margin A	Margin B	Split
President vs Senate	R+38.5	R+34.4	4.0pp

Average divergence across office pairs: 16.0pp

Containing Geography

Located In

Ruidoso, NM sits inside these higher-level geographies.

New Mexico(State)

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