Lafayette, IN
Leans Republican — 206K residents — 3 counties
| Group | % |
|---|---|
▶White (Non-Hispanic)(13) | 73.2% |
▶Hispanic / Latino(18) | 9.8% |
▶Black / African American(11) | 5.8% |
▶Asian(6) | 7.4% |
▶Middle Eastern / North African(9) | 0.7% |
▶Native American / Alaska Native(2) | 0.1% |
Multiracial / Other | 3.6% |
| Tradition | % Pop | % Adherents |
|---|---|---|
| Evangelical Protestant | 11.5% | 39.6% |
| Catholic | 9.3% | 31.9% |
| Mainline Protestant | 5.3% | 18.4% |
| Other | 2.8% | 9.7% |
| LDS (Mormon) | 1.2% | 4.2% |
| Non-religious | 71.0% | — |
| Year | Result |
|---|---|
| 2024 | Trump+5.9 |
| 2020 | Trump+5.0 |
| 2016 | Trump+10.3 |
| 2012 | Romney+6.6 |
| 2008 | Obama+9.1 |
| 2004 | Bush+21.5 |
| 2000 | Bush+18.4 |
| 1996 | Dole+11.8 |
| 1992 | Bush+11.5 |
Lafayette, IN is a media market that has a population of 206,270. In the 2024 presidential election, it voted Republican with a margin of R+5.9. Akashic Edge tracks 40 presidential elections here, dating back to 1868.
| Year | Dem % | Rep % | Margin | Swing |
|---|---|---|---|---|
| 2024 | 46.0% | 51.9% | R+5.9 | R+1.0 |
| 2020 | 46.2% | 51.2% | R+5.0 | D+5.3 |
| 2016 | 40.8% | 51.1% | R+10.3 | R+3.7 |
| 2012 | 45.3% | 51.9% | R+6.6 | R+15.7 |
| 2008 | 53.8% | 44.7% | D+9.1 | D+30.5 |
| 2004 | 38.6% | 60.1% | R+21.5 | R+3.0 |
| 2000 | 39.8% | 58.2% | R+18.4 | R+6.7 |
| 1996 | 37.5% | 49.3% | R+11.8 | R+0.2 |
| 1992 | 34.0% | 45.5% | R+11.5 | D+14.7 |
| 1988 | 36.7% | 62.9% | R+26.2 | D+5.1 |
| 1984 | 33.9% | 65.3% | R+31.4 | R+3.6 |
| 1980 | 30.3% | 58.1% | R+27.8 | R+5.3 |
| 1976 | 38.2% | 60.7% | R+22.5 | D+14.8 |
| 1972 | 31.2% | 68.4% | R+37.2 | R+12.9 |
| 1968 | 34.9% | 59.2% | R+24.4 | R+27.1 |
| 1964 | 51.3% | 48.5% | D+2.8 | D+29.3 |
| 1960 | 36.6% | 63.2% | R+26.6 | D+12.8 |
| 1956 | 30.2% | 69.6% | R+39.3 | D+1.7 |
| 1952 | 29.3% | 70.3% | R+41.0 | R+19.2 |
| 1948 | 38.7% | 60.5% | R+21.8 | — |
What defines Lafayette, IN?
Lafayette, IN has been won by both parties in the last 6 presidential elections (1D, 5R) — a genuine swing geography. It has a moderately diverse, middle-class electorate where education levels and suburban growth shape the partisan balance.
Constituent Counties
Similar media markets
Counties in Lafayette, IN
| County | Pop. | Margin | Dem | Rep | Total | Share |
|---|---|---|---|---|---|---|
| Tippecanoe | 189K | R+0.1 | 32,683 | 32,783 | 66,906 | 88.9% |
| Benton | 9K | R+47.1 | 1,010 | 2,873 | 3,954 | 5.3% |
| Warren | 8K | R+57.3 | 898 | 3,402 | 4,370 | 5.8% |
Ask the Historian
Key Insights
- Won by both parties in recent history — Democrats most recently in 2008, Republicans in 2024
- Turnout decreased by 3.2 percentage points since the previous presidential election
- Closest recent contest: 2020 at just 5.0 points
Who Lives Here
| Group | Lafayette, IN | National |
|---|---|---|
▶White (Non-Hispanic)(13) | 73.2% | 57.4% |
▶Hispanic / Latino(18) | 9.8% | 19.3% |
▶Asian(6) | 7.4% | 6.0% |
▶Black / African American(11) | 5.8% | 12.2% |
Multiracial / Other | 3.6% | 4.0% |
▶Middle Eastern / North African(9) | 0.7% | 0.9% |
▶Native American / Alaska Native(2) | 0.1% | 0.9% |
Religious Adherents
Catholic-Evangelical edge: -12.2pp (vs national 4.5pp). A strongly Evangelical-leaning religious profile, which nationally correlates with Republican-leaning rural and exurban communities.
| Tradition | % Pop | % Adherents | US Pop | US Adherents |
|---|---|---|---|---|
| 11.5% | 39.6% | — | — | |
| 9.3% | 31.9% | — | — | |
| 5.3% | 18.4% | — | — | |
| 2.8% | 9.7% | — | — | |
LDS (Mormon) | 1.2% | 4.2% | — | — |
Non-religiousPopulation | 71.0% | — | — | — |
Who lives in the Lafayette, IN media market? 206,270 residents across 3 counties.
Demographics
39% of adults hold a bachelor's degree — 6pp above the national average. Places with similar education levels vote D+8 on average nationally.
Scale, voting-age share, and this geography's footprint inside the national electorate.
Income, attainment, and ownership indicators that often shape coalition structure and turnout behavior.
Age structure, language use, and nativity signals that explain how this geography differs from state and nation.
Turnout in Lafayette, IN
How competitive is Lafayette, IN?
Do voters in Lafayette, IN split their tickets?
| Offices | Margin A | Margin B | Split |
|---|---|---|---|
| Senate vs Governor | R+8.4 | R+1.3 | 7.1pp |
| President vs Governor | R+5.9 | R+1.3 | 4.6pp |
| President vs Senate | R+5.9 | R+8.4 | 2.5pp |