Marshalltown, IA
Latest: 2024
Safe Republican — shifted 7.8pp toward Republicans in 2024 — 40K residents — 1 counties
Race & ancestry
| Group | % |
|---|---|
▶White (Non-Hispanic)(13) | 66.0% |
▶Hispanic / Latino(11) | 24.6% |
▶Black / African American(6) | 2.1% |
▶Asian(5) | 4.1% |
▶Native American / Alaska Native(4) | 1.3% |
Multiracial / Other | 2.0% |
Religious adherence
| Tradition | % Pop | % Adherents |
|---|---|---|
| Catholic | 23.0% | 43.3% |
| Mainline Protestant | 14.7% | 27.6% |
| Evangelical Protestant | 13.8% | 25.9% |
| Other | 1.7% | 3.2% |
| LDS (Mormon) | 0.8% | 1.6% |
| Non-religious | 46.8% | — |
Presidential results
| Year | Result |
|---|---|
| 2024 | Trump+15.5 |
| 2020 | Trump+7.7 |
| 2016 | Trump+8.2 |
| 2012 | Obama+9.4 |
| 2008 | Obama+9.4 |
| 2004 | Bush+0.6 |
| 2000 | Bush+2.6 |
| 1996 | Clinton+9.5 |
| 1992 | Clinton+8.3 |
Marshalltown, IA is a metro area that has a population of 40,114. In the 2024 presidential election, it voted Republican with a margin of R+15.5. Akashic Edge tracks 40 presidential elections here, dating back to 1868.
| Year | Dem % | Rep % | Margin | Swing |
|---|---|---|---|---|
| 2024 | 41.3% | 56.8% | R+15.5 | R+7.8 |
| 2020 | 45.1% | 52.8% | R+7.7 | D+0.5 |
| 2016 | 42.1% | 50.3% | R+8.2 | R+17.6 |
| 2012 | 53.8% | 44.4% | D+9.4 | 0.0 |
| 2008 | 53.7% | 44.4% | D+9.4 | D+9.9 |
| 2004 | 49.3% | 49.9% | R+0.6 | D+2.0 |
| 2000 | 47.2% | 49.8% | R+2.6 | R+12.2 |
| 1996 | 50.0% | 40.5% | D+9.5 | D+1.2 |
| 1992 | 45.4% | 37.1% | D+8.3 | R+3.7 |
| 1988 | 55.6% | 43.6% | D+12.0 | D+22.2 |
| 1984 | 44.4% | 54.6% | R+10.2 | D+8.1 |
| 1980 | 36.2% | 54.6% | R+18.3 | R+13.7 |
| 1976 | 46.7% | 51.3% | R+4.7 | D+18.9 |
| 1972 | 37.3% | 60.9% | R+23.6 | R+5.3 |
| 1968 | 38.1% | 56.3% | R+18.2 | R+39.8 |
| 1964 | 60.7% | 39.1% | D+21.6 | D+42.1 |
| 1960 | 39.7% | 60.2% | R+20.6 | D+7.1 |
| 1956 | 35.0% | 62.7% | R+27.7 | D+6.8 |
| 1952 | 31.5% | 65.9% | R+34.5 | R+25.9 |
| 1948 | 43.7% | 52.2% | R+8.5 | — |
What defines Marshalltown, IA?
Marshalltown, IA has been won by both parties in the last 6 presidential elections (2D, 4R) — a genuine swing geography.
Constituent Counties
Similar metro areas
Nearest neighbors matched on the same place-page feature set used across the dossier system.
Counties in Marshalltown, IA
2024 presidential results across the counties that make up this geography.
Sort:
| County | Pop. | Margin | Dem | Rep | Total | Share |
|---|---|---|---|---|---|---|
| Marshall | 40K | R+15.5 | 7,134 | 9,815 | 17,270 | 100.0% |
1 countiesTotal votes: 17,270
Ask the Historian
Explore Marshalltown, IA's political evolution with the Historian
Key Insights
High-confidence patterns distilled from this geography's election history.
- Won by both parties in recent history — Democrats most recently in 2012, Republicans in 2024
- Highly elastic — margins have ranged 24.9 points across recent elections, suggesting a volatile electorate
- College attainment is 23% — 10pp below the national average. Similar education levels correlate with Republican lean nationally
Who Lives Here
A race-first Census view with ancestry expansion where source coverage is strong enough to support detail.
Census race profile
Major Census race and ethnicity groups shown as a share of total population.
| Group | Marshalltown, IA | National |
|---|---|---|
▶White (Non-Hispanic)(13) | 66.0% | 57.4% |
▶Hispanic / Latino(11) | 24.6% | 19.3% |
▶Asian(5) | 4.1% | 6.0% |
▶Black / African American(6) | 2.1% | 12.2% |
Multiracial / Other | 2.0% | 4.0% |
▶Native American / Alaska Native(4) | 1.3% | 0.9% |
Method notes
Religious Adherents
Population that are religious adherents:
53.2%
Catholic-Evangelical edge: +12.9pp (vs national 4.5pp). A strongly Catholic-leaning religious profile, which nationally correlates with Democratic-leaning urban and suburban communities.
| Tradition | % Pop | % Adherents | US Pop | US Adherents |
|---|---|---|---|---|
| 23.0% | 43.3% | — | — | |
| 14.7% | 27.6% | — | — | |
| 13.8% | 25.9% | — | — | |
| 1.7% | 3.2% | — | — | |
LDS (Mormon) | 0.8% | 1.6% | — | — |
Non-religiousPopulation | 46.8% | — | — | — |
Who lives in the Marshalltown, IA metro area? 40,114 residents across 1 counties.
Demographics
Read this geography's profile in three layers: local, state (where available), and national baseline.
23% of adults hold a bachelor's degree — 10pp below the national average. Places with similar education levels vote R+9 on average nationally.
Population & electorate
Scale, voting-age share, and this geography's footprint inside the national electorate.
Total population
40K
Share of U.S. population
0.01%
Voting-age population
71.6%
Economic profile
Income, attainment, and ownership indicators that often shape coalition structure and turnout behavior.
Median household income
$73,315
Poverty rate
11.2%
College degree
22.6%
Homeownership
75.0%
Community profile
Age structure, language use, and nativity signals that explain how this geography differs from state and nation.
Median age
38.5 yrs
Age 18–29
14.0%
Age 65+
18.2%
Foreign born
14.6%
Non-English at home
24.8%
English only
75.2%
Turnout in Marshalltown, IA
Estimated using 2020 Census voting-age population.
60.1%
-3.0pp
28,726
1988–2024
How competitive is Marshalltown, IA?
Likely RAvg margin: R+10.5 (last 3 elections)
2008
D+9.4
2012
D+9.4
2016
R+8.2
2020
R+7.7
2024
R+15.5
24.9pp
3
R+2.5
Do voters in Marshalltown, IA split their tickets?
Divergence between offices in the same election reveals persuadable voters.
Heavy splitting (30/100)
| Offices | Margin A | Margin B | Split |
|---|---|---|---|
| Senate vs Governor | R+18.1 | R+23.9 | 5.7pp |
Average divergence across office pairs: 13.0pp
Located In
Marshalltown, IA sits inside these higher-level geographies.
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